All eyes were on her on Thursday night, when she made a head-turning arrival at the launch of her new lingerie brand, Savage X Fenty, in Brooklyn, New York City.

And Rihanna also treated her Instagram followers to some visual delights following her exclusive event, when she took to the image-sharing app to upload an image of herself flashing her lacy black underwear while striking a sultry pose.

Posing before grand double doors, the Barbadian beauty lifted the hem of her black babydoll dress to show off one side of her satin and lace panties, which were complemented with stockings and suspenders.

Staring intently at the camera, the Work singer added a touch of pizzazz to her barely-there ensemble with an array of glittering statement jewellery that included pendants, bracelets and eye-catching Djula and Le Vian diamond rings.

The stunning star opted to forgo adding a caption to the sH๏τ, which garnered a jaw-dropping 2 million likes – and a stream of gushing compliments – in just four hours.

For the highly anticipated launch, Rihanna wore her raven hair loose in wet-look curls and flashed plenty of cleavage in her chosen outfit, teamed with black heels.

After posing for pH๏τos, RiRi took to the stage to make some brief remarks about the H๏τly anticipated lingerie collection.

‘We put this together especially for you guys ’cause this is a project we’ve been working on for a few years now, believe it or not,’ she said, addressing her fans in the room.

‘We’ve been working on it with the most amazing partners, TechStyle. … TechStyle, the only thing they care about is the customer and it’s really the reason I decided to partner with them to create this brand Savage X Fenty because the only thing I really care about is the customer too, my fans,’ she said, per WWD.com.

Rihanna was the model for the lingerie, having posed for sH๏τs that were turned into life-size holograms for the event.

She was seen wearing a strapless black black corset with stockings and a garter belt; flaunting her impressive curves in a sunny yellow bra and knickers set; and shaking her booty in a lilac fluffy wrap.

In total, Savage x Fenty features 90 pieces of lingerie, sleepwear, and accessories, including four capsule collections within the main line, Vogue.com reported.

Bras will be available from a 32A to 44DD, with lingerie, undies and loungewear coming in sizes from XS to 3XL. International shipping will be available to 210 countries around the world.